Overview.
• The first lifestyle magazine devoted solely to people living with dogs throughout Florida.
• Readers are 70% women. Its two distinct reader groups are younger singles and childless couples; baby boomers and older empty nesters. Both have the disposable income to pamper their pets.
• All stories have a Florida connection and all are original.
• Our readership is 30,000+ per quarter.
• Our Distribution Area —
Tampa Bay
Hernando, Hillsborough, Pinellas, Pasco, Polk, Sarasota, and Manatee Counties.
Central Florida
Orange, Osceola and Seminole Counties.
South Florida
Palm Beach, Broward and Dade Counties.
North Florida
Duval, Alachua and Marion Counties.
Northwest Florida
Leon, Escambia, and Bay Counties.
SW Florida
Collier, Charlotte and Lee Counties.
• Our continuously updated and reviewed database reveals that our qualified buyers are also philanthropists and shoppers who want to make a difference in the lives of dogs - from a personal standpoint and beyond.
• Entering our seventh year of publication, paid subscribriptions have increased dramatically, a sign that our readers support our advertisers.
• We are the go-to source for information on all things dog, receiving inquiries for quotes and stats from major newspapers, radio and television stations. |
